Using sustainability to compete with the big dogs
Can a small company use corporate responsibility as tool for competitive advantage?
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Can a small company use corporate responsibility as tool for competitive advantage?
The sharing economy, exemplified by collaborative consumption-based companies like Getaround and Airbnb, are often touted as signposts on the path to a greener future. But it turns out it's hard to know if these are actually greener business models.
In a move to grow the market for Fair Trade products, the longtime head of Fair Trade USA proposes to allow much bigger coffee growers into the certification -- a move that some say runs contrary to the whole purpose of Fair Trade.
The CEO of the car-sharing company RelayRides discusses the collaborative consumption economy, partnering with GM, and just what it means to share your car with strangers.
Can a group of social entrepreneurs concerned about redefining profitability find common purpose with academics?